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SO-AND-SO The Magazine as an Art Form (logo)

Newsletter n. 02 - December 12th, 2011

Ladies and Gens, Hoogerbrugge. Official announcing for issue #02 collaboration Hoogerbrugge Fxxk Death artwork, copyright by the artist You maybe have heard about him for his work at the last edition of Venice Biennal in the exhibition Speech Matters curated by Katerina Gregos at the Danish Pavilion. Or more probably you know his unique interactive digital animation he posted on the web during the last decade.
We are proud to announce the collaboration with the international acclaimed Dutch artist Han Hoogerbrugge for the second issue of SO-AND-SO. The artist's publication SO-AND-SO Hoogerbrugge will be released next Spring with an inedited work made from the artist for the publication. For the moment this is the only thing you can know... but hey, don't be mad... don't you want to ruin the surprise effect, do you?
Visit artist's official website:
SO—AND—SO eBoy, issue #01. Last copies available SO—AND—SO eBoy, pages composite Looking for a unique Christmas gift? Something to improve or start your artist's book collection?
Well, few copies of SO-AND-SO eBoy, the first issue of the magazine as an art form project, are still available. You can order it now from the online store. And if you are doing so by December 14th, we promise we'll send it to you with express mail service by Christmas eve. Hopefully the postman will be dressed like Santa!
Go to the Shop page
Ready, set, going distributed! Since last Fall SO-AND-SO is also available in some selected stores and art galleries around the world:
Do you read me? Berlin, Germany
Galleria Martano, Torino, Italy
Printet Matter, New York, NY, USA
Check out Distribution page on the web site for the most updated distribution points.
Are you interested in distributing some copies of SO-AND-SO? Do you know someone interested in?
Just drop a line at
So, what a bout a lecture? On January 25th 2012, from 3pm to 5pm, SO-AND-SO meets the students of professor Viola Giacometti in her class of Artistic Editorial System at the Carrara Fine Art Accademy in Bergamo, Italy.
Main topics: the way SO-AND-SO publication was born as practical application of the theoretical research on the magazine considered as an art form; the concept design behind each issue; the selection of the artists to work with and the way the project develops from scratch to the actual printing and binding processes.
For further informations and directions:
Wherever you are, whatever you are going to do and with who, warmest wishes for a great holiday season.
Take care,

© 2011 SO—AND—SO Torino, Italy
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SO—AND—SO, The Magazine as an Art Form, is an artistic/editorial project for a collector's limited edition, monographic and periodical artist's publication by Anna Follo and Nello Russo.
For further information about the project visit our About page

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